MAGCD

OPENING “This project explores a question: when we encounter type, what are weactually doing — are we reading it, or are we feeling it? And have thosetwo things ever really been the same?” SCENE 1 — Origin “This project didn’t begin with typography. It began with my grandmother. She has Parkinson’s disease. Gradually, the illness…

With this blog I explored different type of writing with the same theme: an abstract of the project positioning through iterating. variation1 This project focused on the relationship between the emotion and the text. The question I’m exploring is “should type be read – or felt?”. In the first week I took a diary entry…

Written response 1 1. Walter Benjamin, ‘The Task of the Translator’ Illuminations, New York: Schocken Books, [1923] 1969, pp. 69–82. (Theme / subject matter) Benjamin argues that translation is not the transparent conveyance of meaning from one language into another but the survival of an original through a new body, and that the translator’s presence remains…

Line of Enquiry This project investigates whether typographic form can function as a record of reading rather than a vehicle for content. Using a fixed text, a diary entry from Daniel Keyes’ Flowers for Algernon, the work applies typographic parameters (weight, horizontal scale, leading, tracking, font size, rotation) to document one reader’s encounter with it. The…